001VISUAL IDENTITY
BRIGHT, APPROACHABLE, AND ROOTED IN DECADES OF REAL HORTICULTURAL EXPERTISE. WE BALANCE PLAYFUL, NO-FUSS MESSAGING WITH TRUSTED KNOWLEDGE, MAKING GARDENING FEEL EASY AND FUN FOR HOMEOWNERS OF ALL LEVELS. OUR VISUAL IDENTITY LEANS INTO BOLD COLORS, CHEERFUL ILLUSTRATIONS, AND CLEAN DESIGN—ALWAYS WITH A WINK AND A SMILE.